New Approaches to Business Succession Planning Joint Meeting with Quad City Planned Giving Council

Please Join Us for the 2025 Annual Meeting Presented
with Quad City Planned Giving Council
Featuring Natalie Reitman-White, Principal of Prupose Owned LLC
Business ownership succession planning is a hot topic in the Estate planning community, with over 3 million business owners over the age of 55, of which 83% have no succession plan. Purpose trusts have recently attracted attention as an alternative business ownership and succession planning tool. They can provide a strategy to transition ownership, maintain business operations, and fulfill the company’s mission. While well-publicized use of a purpose trust to own the voting shares of Patagonia in order to preserve the founder’s mission of protecting the environment stimulated interest in the concept, however there are business owners of all stripes and sizes innovating with these models. Natalie Reitman-White, who is one of the pioneers in designing purpose trusts to own businesses, will share her experience-based knowledge on why business owners are choosing purpose-trusts. She will discuss their benefits, challenges, and real-world applications, offering insights into this emerging trend that’s redefining business succession planning.